As part of our Proctober awareness month. This week our CEO, Andre Alford, helps you decide what you should be and shouldn’t be doing with your time.
The higher your pay, the more you should question what you are doing
Getting individuals to work optimally is key to boosting your business’s productivity. The more you are costing your business, the more you need to make sure that you are working optimally.
Let’s start with the CEO, as they often cost the business the most. Let’s look at what typical tasks only they can do, what they are likely to be productive at and what tasks can reduce their productivity.
|Only they can do||Areas of high productivity||Harmful to productivity|
|Make key business decisions||Work in their professional field||Having to do general admin|
|Manage board meetings||Work utilising previous knowledge||Having to learn new skills*|
|Appoint key personnel||Spending excess time on the road|
|Take H&S responsibility||Regular unimportant distractions|
|Excessive worry or anxiety|
|Inability to delegate effectively|
|Enjoying doing menial tasks|
|Micro managing your direct staff|
|Bypassing staff to manage others|
You can see that it is easy for a CEO to end up doing unproductive tasks and this can happen gradually.
*It may seem counter-intuitive that learning new skills may harm your productivity. There are of course exceptions to this category of which I have listed some below:
- Learning how to be more productive
- Learning to be a more effective in your role
- Learning new tools that only you have to use in your position or when performing a deputy role
Remember the golden rule for productivity
If you can get someone else to do your task at a lower gross cost to the business than you can generate in revenue or create in further cost savings, in the same period of time. Then you should get that someone to do your task. It is that simple.
A simpler rule to remember is ‘Always pass unproductive tasks downhill and never up hill‘ if you can imagine that the higher the cost you are to the business, the higher you are on a geographical sense.
Now apply the same logic to the rest of your team
If you successfully apply this to the rest of your team then you will take great comfort in knowing that everyone is contributing, to higher profits, in the most optimal way. Now you are a captain of a well run ship! Able to sail in chopper waters than before and still have a smile on your face.
If think your business could benefit with a little bit of FREE Proctober 1-2-1 advice then book your appointment here.