Ok, it could be the title for the next daytime TV series, but the potential boost to your profits should hopefully interest you a lot more. Why? Because your data will tell you where you are losing out on sales and not optimising your margins. The most valuable data is your own There is aContinue reading “Cashing in your data”
In the second of it’s kind My PESTLE Analysis looks at recent changes that have occurred in the UK market place. My Marketing Dept CEO Andre Alford, forensically examines each category into a SWOT analysis. Business owners may find this analysis useful when planning their business growth strategy.
Staff absenteeism is never a good thing at the best of times and if it happens when your business is on it’s knees then it could prove fatal. First let’s define what is meant by staff absenteeism? Quite simply it is when staff who should be working for you at any particular time are not.Continue reading “How much is staff absenteeism costing your business?”
Is your sales funnel out of shape? It is traditional at this time of year to commit to losing a bit of weight, cutting back on alcohol or simply toning up those muscles. However, since this is a business blog I think it is best if we focus on the health of your business andContinue reading “Is your sales funnel out of shape?”
The importance of branding in all your touch points It is often said that a typical customer has to be ‘touched’ at least eight times on average, before they are ready to make a purchase. The term ‘touched’ refers to each time the customer sees your brand and associates it with a particular product orContinue reading “The importance of branding in all your touch points”
In the first of it’s kind My PESTLE Analysis looks at recent changes that have occurred in the UK market place and broken down each category into a SWOT analysis. Business owners may find this analysis useful when planning their business growth strategy.
Step by step guide to exporting, including the EU https://www.gov.uk/export-goods Get an EORI number https://www.gov.uk/eori?step-by-step-nav=e169b2ac-8c90-4789-8e6c-3657729e21b2 Check if you need to declare goods you take out of the UK https://www.gov.uk/check-customs-declaration Decide if you want to export your goods using transit (Common Transit Convention CTC)) https://www.gov.uk/guidance/what-you-need-to-move-goods-between-or-through-common-transit-countries-including-the-eu?step-by-step-nav=e169b2ac-8c90-4789-8e6c-3657729e21b2 Check duties and customs procedures for exporting goods https://www.gov.uk/check-duties-customs-exporting?step-by-step-nav=b9347000-c726-4c3c-b76a-e52b6cebb3eb Get someoneContinue reading “My Agony Aunt – exporting to the EU”
A pandemic seems all very ethereal up until it has a direct impact on you, your family, your friends or your business. In this blog, I will focus on your business as you look to survive this third national lockdown. The first question to ask yourself what impact has COVID had on your business? ConsiderContinue reading “How you can ensure business survival during lockdown?”
New rules on transporting marketing materials into the EU will mean extra paperwork must be submitted before your marketing event. Brexit will certainly mean a few more items will need to be added to your checklist. For those that have managed marketing events outside the E.U. they will already be familiar with ‘Export Invoices‘, ‘PackingContinue reading “How the new UK-EU trade relationship will affect your marketing event plans”